Launch sale — 20% off everything

About SmileyShelf

SmileyShelf started at a kitchen table with a simple idea: toys should be joyful, educational, and encouraging exploration.

What we look for

Where we are

We're based in Lithuania and ship across Europe and beyond. Every order is packed by hand (sometimes with a little "help").

Questions, ideas, or a toy you'd love us to stock? Get in touch — we read everything.